Posts tagged as:

customer analytics

Seven Reasons Why You Should Pick an Analytics and Creative Partner Under One Roof

Seven Reasons Why You Should Pick an Analytics and Creative Partner Under One Roof. The reasons and benefits of having intelligence-based creatively minded analysts working together. Every creative piece is designed to capture more information about your audience to build your database. So, unlike other media, you know what works and what doesn’t. And through testing and retesting, you refine your approach and your message, so you can find ways to improve your results every time out.

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Facebook is launching the Open Graph protocol with 30 partners.

This is a really significant step for Facebook. For years we’ve been saying that FB is an open platform, but now for the first time, the likes and interests of my Facebook profile link to places that are not Facebook.com. My identity is not just defined by things on Facebook; it’s defined by things all over the Web.